Challenge:

• Costs rising quickly over several years and historical price increases have not accounted for this
• Planned transition to new commercial model that scales with cost. Short timeframes and implementation challenges
• New price levels would result in a c.30% average price increase for target customers

Outcomes:

• +1.1% incremental margin as % of sales through refinement of price increase strategy
• Clear proactive and reactive communications strategy by customer segment
• Confidence in implementation through sales team preparedness, defined pilot plans, and monitoring approach
• Strong positive feedback from executive, emphasis on level of care and detail to deliver successful and impactful project