Building the foundations of a pricing function for 2-3% annual impact.
A nationwide fertility clinic network faced pricing pressures from competitors’ promotional strategies but lacked internal expertise to respond effectively. We developed a data-driven pricing framework
A leading coffeehouse chain in the Nordics approached PHG to enhance value capture and improve value perception in a challenging market with declining volumes. Rapid
Develop a set of initiatives to improve below threshold student retention in the face of new regulation, estimated revenue upside of up to 2%
Refresh of commercial model to generate +$1.5m of annual revenue through reduced churn and increased revenue per a client
Promotions review and optimisation led to a modelled increase in customer conversion of +9%
